Earthwise has been pioneering eco-friendly cleaning in New Zealand for over 50 years. We understand your family’s health is paramount, and that effective cleaning doesn’t need to cost the earth.
So the Earthwise philosophy is simple – if nature makes it, then we don’t need to.
The Earthwise journey began in a Waikato shed in 1967 and is still New Zealand owned, creating household cleaning, laundry and personal care products that are effective on germs, bacteria and dirt but gentle on your family and our environment.
All our products are manufactured right here on home soil in our Auckland based factory, the founder’s son still works as one of our lead blenders.
Sustainability and improving our environmental footprint is at the heart of everything we do.
We take care to choose plant-based components that are tough on dirt and germs but safe for use in greywater and septic tank systems. And of course, all our products are biodegradable, breaking down over time.
Our packaging is recyclable, and we have moved to bottles made from at least 75% recycled plastic, sourced from milk, water and juice bottles. Since October 2018 the Earthwise Group has reused and diverted over 200 Tonnes of virgin plastic from landfills.
Our Auckland based factory is also annually audited by Environmental Choice, following environmental practices that take into consideration the full lifecycle of a product.
Effective. Naturally.
Available at your local supermarket.